This story, posted at a Hillary Clinton Facebook group, gave me a reason to think and to question. How are we sharing our Hillary Clinton campaign information?
Chelsea Clinton on How to Craft the Most Persuasive Pitch
If you want to motivate people to take action, you can’t rely on data alone.
Chelsea Clinton spoke as the keynote at HubSpot’s INBOUND conference on Friday, September 11. IMAGE: Getty Images
Statistics can be incredibly illuminating–but numbers alone rarely change hearts and minds.
That, at least, is the experience of Chelsea Clinton, vice chair of the Clinton Foundation, a global NGO.
Giving the keynote address on Friday at HubSpot’s INBOUND conference in Boston, Clinton began by presenting data points about rights and opportunities for women and girls worldwide. Sobering and intriguing as the data was, Clinton noted it often takes more than data to persuade people and companies to open wallets or amend policies.
View original post 627 more words